Selling your roofing company is one of the biggest business decisions you’ll ever make—and if you’re like most owners, you’ll only do it once. That’s why the early steps matter. Even if you’re just starting to consider a sale a few years down the road, the decisions you make now can have a big impact on your eventual valuation, timeline, and overall outcome.
At League Park, we’ve advised on the sale of over 100 companies in the Residential and Commercial Services space. Based on that experience, here are five smart, practical moves you can take today to lay the groundwork for a more successful exit—whether you’re ready next year or just gathering your thoughts.
1. Tighten Up Your Financials
If you can’t clearly show how much your business earns (and how predictably it earns it), buyers won’t stick around long. Clean, organized books are table stakes in any M&A deal—and roofing companies are no exception.
What to do now:
- Make sure you have clean profit and loss statements, balance sheets, and tax returns for the last 3 years.
- Separate personal expenses from business ones (yes, even the truck).
- Revisit your chart of accounts with your CPA to align with buyer expectations.
Want a stronger multiple? The cleaner the books, the higher the confidence—and the price.
2. Start Thinking Like a Buyer
What would you look for if you were buying your own business?
Buyers aren’t just purchasing revenue—they’re buying future cash flow, a trained crew, and a reputation they can build on. Begin documenting key processes, customer contracts, equipment lists, employee designations, and crew responsibilities. If everything lives in your head, it’s time to get it out.
Bonus: These habits will improve your operations even if you don’t sell right away.
3. Evaluate Customer Concentration
Are you heavily dependent on a few major contracts or storm-related spikes? If so, you may be carrying valuation risk without realizing it.
Here’s what buyers prefer:
- A balanced customer base
- Recurring or repeat revenue from service agreements
- Minimal reliance on a single GC or insurance program
If one customer accounts for more than 20% of revenue, it’s worth documenting the strength and terms of that relationship—before buyers start asking.
4. Keep It Confidential—for Now
You might be tempted to float the idea with your team or talk to a friend in the industry, but loose lips can create real problems—both in operations and valuation.
Instead:
- Limit discussions to your CPA, attorney, or M&A advisor.
- Start quietly gathering materials (e.g., org charts, contracts, backlog reports).
- If approached by a buyer, know how to respond strategically.
Confidentiality now creates leverage later.
5. Choose Your Team Early—Before You Need Them
Even if you’re not ready to start a formal sale process, it pays to know who you’ll call when the time comes. That likely includes:
- A CPA who understands M&A
- A business attorney, not just a generalist
- A sell-side investment banker or advisor who knows the residential & commercial service space
The earlier you build your team, the more prepared you’ll be when opportunity knocks—or when you decide to make your move.
Thinking Ahead Pays Off When You’re Looking to Sell Your Roofing Company
You don’t need to have all the answers right now. But by getting organized, thinking like a buyer, and surrounding yourself with the right experts early, you’ll be in a far better position when the time comes to sell.
At League Park, we help company owners prepare behind the scenes—long before a deal is on the table. From confidential valuations and buyer outreach to deal structure and crew retention strategies, we’ve closed over 500 transactions and our focus area is in the Residential and Commercial Home Services space.
Whether you’re a year out or just exploring your options, we’re here to help you map the smartest path forward.
